{"product_id":"rimmel-london-100-waterproof-mascara-black","title":"Rimmel London 100% Waterproof Mascara Black 8ml | Skinelle UK","description":"\u003cp\u003eDiscover Rimmel London 100% Waterproof Mascara at Skinelle UK. Built for British weather — fast-drying, smudge-free \u0026amp; long-lasting for fuller, defined lashes all day. Shop now with fast UK delivery.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eMascara That Matches Your Pace\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eYou've got a full day ahead. Early starts, unpredictable weather, a packed schedule — and the last thing on your mind should be your mascara. The \u003cstrong\u003eRimmel London 100% Waterproof Mascara\u003c\/strong\u003e is designed for exactly that kind of day. It dries fast, holds firm, and delivers beautifully defined lashes that stay put from the moment you apply it to the moment you choose to take it off. Simple as that.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eWhy Skinelle Shoppers Keep Coming Back for It\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eGenuinely Waterproof — Not Just Water-Resistant\u003c\/strong\u003e There's a big difference between a mascara that tolerates a bit of moisture and one that stands up to a full British downpour. This one does the latter. Whether it's rain on your walk to the station, a sweaty gym session, or an emotional film night in — your lashes will look just as sharp at the end as they did at the start.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSets Fast, Stays Put\u003c\/strong\u003e Nobody has time to stand around waiting for their mascara to dry. This quick-drying formula sets within seconds of application, locking your lash look in place and leaving a clean, run-resistant finish that holds all day long.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eFuller, Longer \u0026amp; Better-Defined Lashes\u003c\/strong\u003e Beyond just waterproofing, this mascara actively works to improve the look of your lashes. It builds volume from the root, adds noticeable length, enhances natural curl, and separates each lash individually — so you get that wide-eyed, polished finish without any clumping or heaviness.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eA Natural Finish That Works Every Day\u003c\/strong\u003e Not every day calls for full glam. This mascara delivers a beautifully natural lash look that feels effortless — defined enough to make an impression, understated enough to wear anywhere, from the office to a weekend brunch.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eIconic British Beauty, Delivered to Your Door\u003c\/strong\u003e Rimmel London has been at the heart of British beauty for decades — bold, accessible, and always on-trend. This mascara is the no-nonsense everyday staple that slots seamlessly into any beauty routine, whatever your style.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eStarting at the base of your lashes, wiggle the mascara wand gently from root to tip in a zigzag motion to coat and separate each lash evenly. Sweep upward to build lift and curl. Wait a few seconds between coats before layering up to your preferred level of volume. Remove thoroughly at the end of the day with a gentle, oil-based eye makeup remover.\u003c\/p\u003e\n\u003ch3 class=\"text-text-100 mt-2 -mb-1 text-base font-bold\"\u003eAt a Glance\u003c\/h3\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e Black\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 8ml\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e 100% Waterproof, fast-drying, run-resistant \u0026amp; long-lasting\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"skinelle","offers":[{"title":"Default Title","offer_id":56436819493250,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0907\/5962\/7138\/files\/Rimmel-London-100_-Waterproof-Mascara-Black-8ml_jpg.jpg?v=1777507744","url":"https:\/\/skinelle.co.uk\/products\/rimmel-london-100-waterproof-mascara-black","provider":"skinelle","version":"1.0","type":"link"}